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'Badhaai Ho': What is the USP of the Kaushik family?

'Badhaai Ho': What is the USP of the Kaushik family? 

The USP of the Kaushik family is that they are very close-knit, lekin yeh ghatna thoda hila deti hai family ko. Ek embarrassment
ki kahani hai that will entertain you. A guy, joh khud shaadi ke laayak hai, who has a girlfriend, what happens when his mother
gets pregnant, that’s the story. We have not made a comedy. It’s the situation that will make you laugh.
The dialogues will make
you laugh because of the situation. Like, when daadi asks, ‘Time kab mil gaya tujhe?’ or when Ayushmann’s character says,
‘Yeh bhi koi mummy-papa ke karne ki cheez hai?’. The inspiration for Kaushik family – Kuashik saab and Mrs Kaushik – came
from my own family, my own parents. The love that we have shown between these two is the kind of love I have seen in my
parents
Ayushmann Khurrana

The USP of the family is the craziness and the awkwardness at the same time. We are open, yet very closed. With the
pregnancy, I am confronting my parents because for me, my mother is sacrosanct. She can’t have sex. USP is also what Sanya
(Malhotra)’s mother in the film says – the family is a circus. So yeah, we have our own idiosyncrasies
Gajraj Rao

This family is a very real, artificial nahi hai. Jo jiske mann mein aata hai, waisa woh karta hai, just like people should be in real
life. On this journey, we are travelling along with this Indian middle-class family and unke sukh-dukh, taqleefein, complications,
we will see all that, ek mazedaar tareeke se
Neena Gupta

I think the Kaushik family is very cute. They are very sweet, and by the end of the film, you will fall in love with them. They are a
very loving and lovable

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